Your own spirits brand — your name on a real bottle.
Not a sponsorship. Not merch. You own the brand and keep 20% of every bottle sold.
You do the part you're great at.
We do the part you'd never want to.
Bring the brand.
- Your audience and their trust
- The category, price, and product name
- Your taste — you approve the label and the look
- The drop: you tell your people it's live
Runs everything else.
- Sourcing the liquid across a distillery network
- Label design and federal (COLA) approval
- Drop page, age verification, and payments
- Bottling, packaging, and shipping
- All licensing and compliance
Under 10 weeks from label sign-off to your first payout.
Zero upfront cost. Zero inventory. One drop at a time, cancel anytime — and you own the brand.
What you could make.
Every category is $0 upfront to you — you pick, we source, bottle, and ship. Real liquid, not a kit.
Bourbon
Gin
Vodka
Tequila
Rum
Ready-to-Pour Cocktails
Don't see it? We can source almost any spirit. Start your concept →
A storefront, built and handled for you.
Every drop gets its own page — age-gated, on-brand, ready to sell. You share one link; we handle the rest.
Example drop page.
From sign-off to payout, under 10 weeks.
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Sign-off
You approve the spirit & label
The moment you sign off, the clock starts.
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Weeks 1–4
We build it
We secure approvals, build your drop page, and plan production.
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Drop day
Your drop goes live
You pick the date and the drop window, then promote it to your audience.
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+2 weeks
Fulfilled & paid
We handle fulfilment and shipping — you're paid two weeks after the drop closes.
Real distilleries. Real operators. Real licenses.
It's already working.
Kojin Tashiro
Eight for eight, zero paid ads. It was never how many follow you — it's how much they trust you.
Country Club Adjacent
A real brand, a real bottle. Don't take our word for it —
See the live drop →Real numbers. Because a real thing has them.
We fund and carry everything — the liquid, the compliance, the risk. Your 20% is pure upside, with nothing at stake.
- You keep 20% of the retail price on every bottle — not net revenue.
- Nothing out of pocket, no inventory to buy or store.
- Under an hour of your time to set up.
| 1 drop | 3 drops / yr | |
|---|---|---|
| Retail price | $89.99 | $89.99 |
| Bottles | 500 | 1,500 |
| Your cut | 20% | 20% |
| You keep | ~$9,000 | ~$27,000 |
Your brand. Your label.
A few directions we've designed. Your bottle gets built around your brand — these just show the range.
Concepts, not customers — every one is designed from scratch for the creator.
See your bottle. Or just talk it through.
Two ways in — pick whichever's easier. Both get you a real answer from a real person.
Either way — same team, and you'll hear back within a day.
Represent a creator? Start on their behalf →
The catch, in plain terms.
Do I really pay nothing upfront?
Yes. No upfront cost and no inventory to buy. We fund the liquid, the label, the compliance, and the production. You earn your 20% as bottles sell — you never front a dollar.
Who owns the brand?
You do. It's your name, your label, your brand — not ours. We build and run it; you own it.
Will the product actually be good?
Yes. It's real, aged spirit from established distilleries — the same kind of producers behind bottles already on the shelf, not a novelty pour. You pick the category and sign off on the liquid before anything is made.
Who designs the label and packaging?
We do. Our team designs the label and packaging around your brand, and you approve every detail before anything is printed. You don't need to be a designer — that part's handled.
Is it legal? Can you actually ship to my audience?
We are a licensed distilled spirits supplier. Every bottle will receive a Certificate of Label Approval (COLA) issued by the Alcohol and Tobacco Tax and Trade Bureau (TTB), and will be sold through a licensed merchant of record. Our licensed retailer partners ship to most US states.
What if a customer has a problem with their order?
We handle it. Payments, shipping, and any order issues all run through us — you're not doing customer service. Your job stops at telling your audience it's live.
When will my customers get their bottles?
Bottling and shipping begin as soon as the drop closes, and orders arrive within 2–3 weeks. Buyers get tracking, and any delivery issues come to us, not you.
Why 20% — what does Handled keep?
We fund and carry the entire operation: sourcing, federal label approval, the drop page, payments, bottling, packaging, shipping, and all licensing and compliance. You carry none of that cost or risk. Your 20% of retail is pure upside on top of the audience you already built.
When do I get paid?
After each drop closes, we handle fulfillment and pay out your 20% about two weeks later. One clean payment per drop — no chasing, no waiting on trickle-in sales.
How much of my time does this take?
Setup is under an hour — you pick the category, price, and name, and approve the label. After that, the one thing that's on you is what you're already great at: telling your audience it's live.
Can I run more than one drop — and can I stop anytime?
Both. Most creators run several drops a year, and each one stands on its own. There's no lock-in — you go one drop at a time and stop whenever you want.
Who's this for?
Creators whose audience trusts them — reach matters less than that. Your followers should be 21+ and mostly in the US, since we ship domestically. Beyond that, if your people would proudly pour something with your name on it, it's a fit.
Ready? Show me my bottle · Book a call